Amazon PPC Management, Dialed In

Structured campaign management. Clear reporting. Flat-fee pricing that stays predictable as you grow.

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What's Included What We Find How It Works Pricing Who It's For Contact

Amazon only, by design.

PPC performance on Amazon doesn't exist in a vacuum. It's connected to keyword rankings, catalog health, and organic velocity. Managing ads without understanding that ecosystem is like tuning an engine without knowing what car it's in. DialedPPC operates exclusively within Amazon because doing it well requires that focus.

Platform Focus Amazon
Amazon
PPC Rankings Catalog Organic
Google Meta TikTok

Strategy drives the metrics, not the other way around.

Most account management focuses on the numbers: keep ACoS in range, hit the targets, report the results. But metrics in isolation don't tell you if your advertising is actually growing your business. Campaign structure, target architecture, and how spend flows across your catalog determine whether your ads are driving growth or just recycling existing demand. We manage the system that produces the metrics, not just the metrics themselves.

Management Depth System
Surface
ACoS CPC ROAS Impressions
▼ managed by ▼
System
Structure Targeting Spend flow Negation

Straightforward pricing.

Flat monthly fee based on account complexity. Same bill every month. No percentages, no variable costs, no surprises. You know what it costs before we start and it doesn't change unless your needs do.

Cost Structure Flat
% of spend
$350
% of spend
$900
% of spend
$1,700
Flat fee
$750
Flat fee
$750
Flat fee
$750

Communication built for clarity.

No standing weekly calls to fill a calendar slot. Reporting and updates are structured to be useful: what's happening, what it means, what's next. When something warrants a real conversation, we have one. When it doesn't, we don't fabricate one.

Communication Policy Clear
Monthly performance analysis Standard
Strategy updates when warranted As needed
Direct access, no middleman Always
Weekly status theater Never
Jargon-heavy dashboards Never

Clear boundaries.

DialedPPC manages Amazon advertising. If listings need work, we'll say so. If your strategy needs channels we don't cover, we'll tell you that too and point you in the right direction. We stay focused on what we do best so the work stays at the level your business requires.

Service Scope Defined
✓ In scope
Campaign management Bid optimization Target architecture Search term analysis Performance reporting Strategy guidance
→ We'll refer you
Listing design Brand creative Off-Amazon ads SEO / social

Reporting that connects to your business.

No dashboards designed to impress. No vanity metrics leading the page. Analysis that connects what your ads are doing to what your business is doing, and what that means for what comes next.

Report Preview Monthly
Ad Sales
+12% MoM
TACoS
8.2% → target
Organic Rank
Climbing
Wasted Spend
–41% MoM
New Targets
14 added
Diagnostics

Most accounts aren't broken in obvious ways.

The campaigns are running. The reports look reasonable. But underneath, the same patterns show up again and again.

ACoS (Branded) 12%
ACoS (Non-Brand) Cut
New Customer Acq. Flat
Revenue Growth Stalled
⚠ Metric healthy. Business standing still.

ACoS looks fine. Growth doesn't.

Campaign-level ACoS is hitting its target, but it's being carried by branded search terms that would convert with or without ads. Meanwhile, targets that could actually drive new customers are getting cut because they don't hit the number. The metric everyone watches is healthy. The business is standing still.

Active Campaigns 47
Target Overlap High
Negation Coverage 12%
Structural Intent None
⚠ Not a strategy. An accumulation.

Ads everywhere. No structure anywhere.

Multiple campaigns, overlapping targets, converting search terms spread across several ad groups with no negation and no intent behind the organization. Nobody's managing the architecture. They're managing the metrics. The campaigns aren't a strategy. They're an accumulation.

Legacy Campaigns Active
Ad Spend Trend ↑ Rising
Total Revenue → Flat
Campaigns Paused 0
⚠ Spend rising. Revenue flat. Nothing changed.

Nobody wants to turn anything off.

After one or two agencies, the account is layers on top of layers. Every campaign is "generating sales," so nothing gets paused or restructured, even when ad spend keeps climbing and total revenue isn't keeping pace. The seller knows something is off but can't justify changing what appears to be working.

The common thread: the numbers everyone focuses on are fine. The business outcomes those numbers are supposed to drive aren't. That's usually where we start.

Process
01

We look at your account.

A full audit of current campaigns, performance history, and account structure. You get a clear picture of where things stand: what's working, what's not, and why. No jargon, no upsell. Just an honest read.

Campaign structure review
Performance history analysis
Spend efficiency assessment
Gap and opportunity identification
02

We build a strategy based on data and your objectives.

Not a template. Not "best practices." A strategy grounded in your account data and your business objectives, whether that's profitability, growth, launch support, or defending market position. You'll understand the reasoning behind every decision.

Campaign architecture design
Target strategy and segmentation
Budget allocation framework
KPI alignment with business goals
03

Ongoing management with clear reporting.

Campaigns get the optimization volume and attention the data demands. Reporting connects ad performance to business outcomes. When something needs a real conversation, we have one. When it doesn't, you're not sitting through one anyway.

Daily bid optimization
Search term harvesting and negation
Monthly performance analysis
Strategy adjustments as data evolves

Launching on Amazon?

New to Amazon advertising, or advertising for the first time? The same methodology applies, just with a different starting point. We build campaign structure from scratch based on your catalog, your category, and your goals. The fundamentals don't change: disciplined structure, ongoing optimization, honest reporting from day one.

Pricing
Starter
Up to $5K monthly ad spend
$TBD /month
+ $TBD one-time setup
Scale
$15K to $50K monthly ad spend
$TBD /month
+ $TBD one-time setup

Included in every tier:

Full account audit and restructure plan (or new account build)
Ongoing campaign optimization
Monthly performance analysis tied to business outcomes
Structured reporting built for clarity
Direct access, no account manager middleman

90-day initial engagement.

Amazon advertising doesn't produce meaningful results overnight, and how fast things move depends on where your account starts. But the progression follows the same discipline regardless.

Phase 1

Foundation

Campaign structure built or rebuilt with clear intent behind every decision. Data starts flowing in a way that's actually useful. You understand what exists, why, and what it's designed to do.

Phase 2

Refinement

Real performance data drives decisions. Targets that aren't working get cut. Cost controls tighten. Gaps and opportunities become visible. The structure starts earning its keep.

Phase 3

Expansion

With a foundation producing reliable data and a refined core, we push into additional campaign types, new targets, and strategic positioning with confidence instead of guesswork.

Some accounts move through this in weeks. Others need the full 90 days. The timeline flexes. The discipline doesn't. After 90 days, service continues month-to-month. If the work speaks for itself, you'll want to stay. If it doesn't, you're free to go.

Fit Check
Good Fit
You understand that advertising is one part of your business, not the whole strategy. You're looking for someone to handle it well so you can focus on the rest.
You want to understand what's being done with your advertising and why. Not to control it, but because it's your business and informed decisions matter to you.
You think about your business in terms of fundamentals: margins, product quality, long-term positioning. Not just revenue targets and growth at any cost.
You know something about your current advertising isn't right, or you're new and want it built properly from the start.
You communicate when there's something to discuss and respect that not everything needs a meeting.
Not the Right Fit
Need advertising managed across multiple platforms (Google, Meta, etc.)
Looking for full-service account management (listings, brand design, catalog strategy)
Expecting meaningful results in the first two weeks. Advertising takes time to dial in.
Have a specific playbook you need your manager to follow. We're happy to explain our reasoning, but if you need to control the how, we're not the right partner.

Not quite the right fit? Reach out anyway. If we can point you in a better direction, we will.

Output

Let's start with your account.

A few quick questions about your business and your advertising. We take time to review every submission before responding, and you'll hear back within two business days with an honest assessment.